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Fastest way to dilute the RS badge
Posted: Wed Apr 25, 2012 8:54 am
by RSKiwi
Re: Fastest way to dilute the RS badge
Posted: Wed Apr 25, 2012 9:13 am
by PJC
Re: Fastest way to dilute the RS badge
Posted: Wed Apr 25, 2012 11:24 am
by Timster
Yup. Totally agree.
But then Audi has been diluting it's brand ever since they introduced the S-Line nonsense.
Re: Fastest way to dilute the RS badge
Posted: Wed Apr 25, 2012 11:51 am
by RSKiwi
Timster wrote:Yup. Totally agree.
But then Audi has been diluting it's brand ever since they introduced the S-Line nonsense.
While I can see the point of the S-Line I dont see why Audi have to follow in BMW's footsteps with 'M' versioning everything (as opposed to M styled) and have an RS SUV.
The R badge shoud be markedly different from the S-Line so you can always tell and it should always be something a bit 'special/ridiculous', not something that is done because someone else has one. I originally bought into the Audi brand because of the RS2 and seems to have been all downhill from there....well not quite but it gets my point across.
Then again Audi are a business and they probably pay a huge amount of money researching where they should 'head'. Pity they appear to have employed muppets.....