RS4 'Spider' advert

Post by **Dave** » Wed Dec 28, 2005 8:37 pm

I have the spider ad if anyone fanices hosting it!
Cheers
Dave

Post by **RS4ever** » Fri Dec 30, 2005 11:42 am

I say bring back the snail ad. The spider is quite awful. There again, it goes with the car.

Post by **PhilT** » Fri Dec 30, 2005 8:24 pm

We were supposed to get a copy of it last week from the producers.... Send it through please Dave crew@rs246.com

Post by **kcsun** » Sat Dec 31, 2005 11:06 am

I understood the Snail ad - can anybody enlighten me to the Spider ad and what it has to do with a performance car?
kc (Mr Thicky

)

Post by **firewired1** » Sat Dec 31, 2005 1:16 pm

It is uploaded on google:

http://video.google.com/videoplay?docid ... ble%3Atrue

Post by **s4woody** » Sat Dec 31, 2005 2:20 pm

maybe its a sheep in spiders clothing..

.. tracks its prey confuses them into a first from the lights race then BAM!!!.gobbles them up.. sorry i,ve been on the brandy again :

.. not a bad ad just hope i dnt find 1 in me bath.. the spider that is... every1 have a happy new rear..hick! i mean year

Post by **bobjebb** » Sun Jan 01, 2006 5:28 pm

In advertising terms, I would guess the proposition on the brief was "understated performance" which would lead the creative work to come to "predatory" as an initial idea then, to fit within the brand's loose 'animal' campaign thought, (remember 'bull' 'fish' and 'cheetah') Black Widow Spider was the end result.

Some inside knowledge: The target market is male (obviously) OVER 35. The cost? £4 million. So you can forget limited numbers, they have to sell a bucket load.

Work done by BBH, probably the best agency in town at the moment.

Bob

Post by **shineydave** » Sun Jan 01, 2006 8:22 pm

s4woody wrote:.. sorry i,ve been on the brandy again :

OMG, drinks Brandy, owns an S4, are you my long lost clone, lol

Post by **Taipan** » Sun Jan 01, 2006 11:26 pm

Darn...

Google has blocked their whole Google Video thingie to French users because of... whatever...

Anyone got a link for that video (not Google related) ?

Cheers

Eric

Post by **s4woody** » Sun Jan 01, 2006 11:39 pm

well they say that every1 has 6 degrees of seperation..maybe were cloned but they moved me 6 degrees closer 2 the brandy..

hick..

Post by **Taipan** » Mon Jan 02, 2006 9:06 am

Found a non-google link.

http://www.visit4info.com/details.cfm?adid=27948

Eric

Post by **CliveH** » Mon Jan 02, 2006 9:21 am

I think that ad was a complete waste of money! Doesnt do anything for me, and I'm not even scared of spiders!

Post by **kcsun** » Mon Jan 02, 2006 10:49 am

Found a non-google link.

Thanks for that Eric, My French (& English) friends do not know what I am talking about
Bonne Annee
KC

Post by **Jani** » Mon Jan 02, 2006 3:00 pm

If only the cars in the webs were M3 and the like, it would have an idea.

Now it is like the car, nearly there, but not quite (yet to drive though...)

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